This ad is first of its kind where they spend least 80% of their airtime on something that not even related to the product. In the end leaving the viewer in total confusion. Mission accomplished. It has about three flavours and the best of those is the tamil teaching scene. Only few times do we see a television ad which shows the hard work put to make it. Other examples include the Happydent 1:25 second ad with a fantastic sufi music on the background. The music is by Shantanu Moitra. There is lot more info about this ad.

The time Limca was relaunched, has also few ads very great music and screen content. The last Coca-Cola ad by Amir Khan on the train also equally good as were his all other cola ads.